Marketing management /
Kotler, Philip.
Marketing management / Philip Kotler, Kevin Keller. - 12th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2006. - xxxix, 729,A15,G8,C2,I20 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
8120327993 0131457578
2004029595
Marketing--Management.
658.8
Marketing management / Philip Kotler, Kevin Keller. - 12th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2006. - xxxix, 729,A15,G8,C2,I20 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
8120327993 0131457578
2004029595
Marketing--Management.
658.8