Marketing : (Record no. 18152)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00747nam a22002533u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 007083830 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-KhUET |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221020152248.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221020s1985 xxua |b 001 | eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256028435 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Uk |
| Transcribing agency | Uk |
| Modifying agency | BD-KhUET |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 19 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Busch, Paul S. |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | strategic foundations / |
| Statement of responsibility, etc | Paul S. Busch, Michael J. Houston. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood, Ill. : |
| Name of publisher, distributor, etc | R.D. Irwin, |
| Date of publication, distribution, etc | 1985. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 881 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 490 0# - SERIES STATEMENT | |
| Series statement | The Irwin series in marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Management and Business Studies |
| Source of heading or term | blcoll |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Houston, Michael J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Central Library, KUET | Central Library, KUET | On Display | 14/06/1987 | Asia Foundation | 0.00 | 658.8 BUS | 3010010559 | 20/10/2022 | 01 | 20/10/2022 | Books |