@book{13794,
	author = {Bains, Gurnek.},
	title = {Cultural DNA :},
	publisher = {Wiley,},
	year = {2015.},
	address = {Hoboken, New Jersey :},
	note = {Includes index.},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781119209461}
}