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Applications in basic marketing : clippings from the popular business press /

By: Contributor(s): Material type: Continuing resourcePublication details: Homewood, IL : Irwin, c1991Description: viii, 210 p. : ill. ; 26 cmISBN:
  • 0256101167
Subject(s): DDC classification:
  • 658.8005 20
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Central Library, KUET General Stacks 658.8005 MCC (Browse shelf(Opens below)) 1 Available 3010018735
Total holds: 0

Latest issue consulted: 2004/2005.

Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>

Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.

Includes bibliographical references.

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